Honda Summer Festival @ Hua Hin is organized every year since 2008. It takes place in May on Hua Hin beach. During the Honda musical festival Bossanove, Reggae, Ska, and Dance music is performed on the beach. Many Thai and leading foreign DJs and many bands from all over the world take past in the Hua Hin Honda Festival.
Hua Hin Honda Festival is attended by thousands of music fans from Bangkok and local provinces. Most of them are teenagers having a lot of fun on the beach. During Hua Hin Honda Festival all Hua Hin hotels are fully booked and those visitors who have not reserved hotel room sleep on the beach listening to the music until 2 pm.
During the festival Honda display Honda Jazz cars to the public. Honda Jazz could grab the attention of teenagers and many of them usually decide to reserve cars during the festival.
The teenagers said that when they have learned that Honda will held festival on Takiab Beach, they persuaded their friends, parents and families to join the event. The festival has been a great success all participants were very happy.
During the Hua Hin Honda Festival there is a lot of traffic around Takiab Village. Traffic Police officers divert motorists to park their cars at Nongkae Village and walk about 2 km to Takiab Village because all vehicles are not able to reach the festival’s area.